What happened to “How to Wear It”? – Bonobos Review

I used to love this app, and this brand. The app used to work seamlessly, and had this incredible feature called “How to Wear It” that would show out outfit suggestions for every item in the store’s inventory, and even allow you to tailor it to the occasion and climate. It was incredible for finding suggestions for items I had never considered buying before. And guess what, I would actually BUY them. I work in e-commerce, and whoever decided to retire that feature should be fired immediately. Whoever let this app go by the way side should be fired immediately. I see different things showing up when I’m signed in versus when I’m not. I see better final sale deals when I’m not signed in to my account. I have a high LTV to this brand, and am seriously considering going elsewhere with how you have trashed your app and online store. Fix it, and fix it now.
Review by J.Speaks on Bonobos.

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