Godawful – Meta Ads Manager Review

The Facebook Ads Manager platform is the best evidence I’ve found that we’re all already dead and living in Purgatory. I work for a small social media marketing firm, and can say with confidence that everything about Ads Manager is designed in the most awful way imaginable. It uses automation that can’t tell the difference between text and a wide variety of other things in images (e.g. it always thinks that fireworks are text), and if it thinks that there’s too much text in your image, your ad is automatically disapproved. This automation also managed to interpret a post about a restaurant and shopping center as being about weapons & ammunition. You can appeal a disapproved ad, if you can figure out how to find the right account and ad ID numbers to enter into the form (the detailed instructions they provide on how to find these don’t work), and if you spend $1,500 per month, you can get access to an account rep that returns your messages about 50% of the time. The only reason Facebook gets away with this is because they have no viable competition - what are you going to do, go try to advertise on Google Plus? A shameful, horrible product that only serves to show why monopolies need to be broken up.
Review by Markie Schroeder on Meta Ads Manager.