Original concept has deteriorated – theSkimm Review

The reason I have multiple digital news subscriptions (Washington Post, NYT) is because of the Skimm, which encourages readers to explore multiple sources. And I’ve gladly paid their small fee for years, without too much burden, as it’s a small amount. However, it seems like more than half of the daily Skimm has become less general interest and more advertisements. I get that everything has ads, but this is for stuff that I have no use for, like $150 vibrators, which is ridiculous, or Instagram feeds about postpartum depression. I get that their main demographic is younger millennial women, and I’m at the top of that range, but at some point, the content should evolve. And the talking down to women has got to stop. Millennials aren’t kids anymore, nor do all of them care about the same things, like having kids or certain “networking’ things. I feel like they need to focus on the news. And drop the fee if the ads keep getting more and more prominent. The Daily Skimm is their main brand - they need to focus on that and stop trying to become an empire. The audios are ok and worth keeping up, but a lot of the other stuff is superfluous, like the Skimm from the couch videos. If you can’t keep the main thing up, you can’t grow the side hustles.
Review by Sherylc6 on theSkimm.