Not up to Instacart’s Standard by a long shot – Amazon Prime Now Review

If this app and service was brand new and had no predecessor to model itself after it would be decent. But...This app/service displaced Instacart in Wholefoods for delivery and it is unacceptably bad from the in-app shopping experience, to the shopper training, messaging and engagement (or lack there of), to the increasingly wasteful packaging strategy (foil/plastic bubble wrap is 100% unnecessary for refrigerated and frozen items and super wasteful). Also the logic of which store is shopped at is way off as there is another Wholefoods 1/2 the distance from the one Prime Now using for me. Basic easy fixes: I SHOULD BE ENABLED TO CHANGE OR ADD TO MY ORDER UNTIL THE SHOPPER BEGINS!!! Instead I have to cancel my entire order and start over if I want to make a small adjustment. How was this not addressed in version 1.0001!!?!? The product search should return relevant results and where are my filters? How could there not be a filter for organic, gluten-free, and other dietary preferences? Also, maybe use a different search engine? Once the shopper begins, they should take suggestions if the alternative they suggest is no good (basically almost every time they suggest a replacement for a missing item it’s a horrible match). I can only assume they are just grabbing the first thing they see. I should be able to select a replacement while they are shopping in the app. TRAIN YOUR SHOPPERS!!! Instacart also has this problem but have been addressing it. For example, most shoppers I’ve had don’t know the difference between Italian parsley, curly parsley, and cilantro. BUT THEY HAVE TO FOR THIS TO WORK! The excessive packing has got to go. There should only be paper shopping bags and compostable produce bags arriving. Nothing else.
Review by Joceanblue on Amazon Prime Now.